Robert with Clutch Shaddow


For over two decades Robert Boudwin was better known as Houston Rockets mascot “Clutch the Bear,” which was a character he created in 1995.  In addition to performing at over 1,500 games and 6,000 shows across the world in 12 countries he served as a content creator in the engagement economy helping to build the Rockets brand through in-game experience, event planning and management, grass roots marketing initiatives, community investment projects, creating an on-line presence & social media strategies.  He authored 7 children’s books & was producer of popular school shows reaching over 1.25 million elementary students at over 2,100 shows as well as being a published author for Chicken Soup for the Soul: Inside Basketball.  Robert was proud to represent his team, league and country by producing and directing an Armed Forces Entertainment Tour at 6 military bases in Bosnia, Kosovo and England as well as ten separate entertainment tours in China where he wrote, produced and directed scores of two hour NBA Entertainment showcases.  Boudwin was a 2006 inductee into the Mascot Hall of Fame in his first year of eligibility, 2 time NBA Mascot of the Year & a Houston Chronicle Hometown Hero in 2014.  In the summer of 2016 Robert opened his own Marketing Consulting Practice with the NCAA, Harris County Houston Sports Authority & Sam Houston Race Park being just some of his clients.  He writes and co-produces the annual Houston Sports Awards televised live on ABC.  He was responsible for the re-branding of Sam Houston Race Park’s Live Racing Nights and planned as well as executed all the live entertainment elements and special events.  Philanthropically he is best known for his work with organ donation awareness having run the Houston ½ Marathon twice in the full Clutch mascot costume promoting the cause that saved his father’s life and serving on the Corporate Board of Directors for Life Gift since 2014.  He also served on 3 separate committees & councils at the United Way of Houston with 1,000s of hours volunteer and having served as the UW Young Leaders Charis from 2010-2013.  He is a member of Leadership Houston Class XXXVI having graduated in June, 2018 & gave his first TEDx Talk in in 2017.  In addition to several other non-profit corporate board governance roles he has held he has also personally regularly dressed as Superman for The Make-A-Wish Foundation & Dream Night at the Houston Zoo in both cases for terminally ill children since 2012.  Robert was proud to join the UH Athletics Team as the Assistant Athletics Director of Marketing & Game Presentation in May, 2018 where he plans, scripts, produces and directs all the football and men’s basketball games.  He added the XFL to his list of consulting clients in 2019 advising at a league wide level on event creation, scripting, production & execution.  In January of, 2020 Robert Hosted & Starred along-side Comedian Kevin Hart as Mascot Coach in Kevin’s show “What The Fit” Season 3 seen on the Laugh Out Loud Network.  He also continues to serve several other clients on the side as well as speaking regularly on a host of topics guaranteed to inspire, educate, entertain & motivate!  Creating “Sticky Marketing” Content in the Engagement Economy, Providing Exceptional & Remarkable Customer Service thus turning your customer base into your volunteer sales force delivering the most credible form of advertising in the world which is 3rdparty non incentivized word of mouth endorsement, Servant Leadership & Perseverance Through Adversity taking an $8/hr job to a $250K+ career are some of his most popular talks.  Visit him on-line at  He resides in Spring, TX with his children, 2 sets of twins because God cursed…HE MEANS BLESSED HIM!  When not spending time with them he loves to chronicle his single parenting style & Dad experiences with his blog!


-Performed in NBA, MLS, NFL, MLB, NHL & MILB stadiums & arena in almost every state and 12 countries around the world with over 1,500 games performed, 2,100 school shows & 4,000 appearances

-HIGHEST 3rd party yearly appearance revenue as Pro Mascot Performer & Brand Manager (4 times average mascot in nation)

-146K Facebook Followers (20x average mascot-INTERESTING CONTENT, 5 DAILY POSTS, STRATEGIC TIMING OF POSTS)

-Has coached, trained & consulted for over 500 mascots during his 30 year sports entertainment career for performers at every level from 8 years old to folks in their 60’s for organizations from sport to corporations as well as theme parks to non-profits


  • 2020 – Hosted & Starred w/ Comedian Kevin Hart in his show “What The Fit” S3 as Robert’s self-created mascot Newton & himself
  • 2017 – TEDx Headline Speaker & 2018 – Leadership Houston Class 36 Graduate
  • 2013 – Donate Life Texas Champion, 2014 – Nora’s Home Hero, 2014 – Houston Chronicle Hometown Hero
  • 2007 – University of Delaware Presidential Citation for Outstanding Achievement
  • 2006 inductee into Mascot Hall of Fame in 1st Year of Eligibility
  • 2 time NBA Mascot of the Year, 3 time NBA Mascot Leadership Award, 3 time Idea Conference Mascot Video of Year
  • Author 7 children’s books w/ ½+ Million in circulation & Published Chicken Soup For The Soul Author
  • Ran Houston ½ Marathon as Clutch in Full Costume 3 times for Organ Donation Registration Awareness
  • Armed Forces Entertainment Show Tour Producer & Entertainer in Bosnia, Kosovo & England






The viral video below is of Robert’s 1st set of twins Jack & Luke battling it out Superman vs Batman style in front of 18,000 fans on the night of the movie premier showcasing their 4 years of Tae Kwon Do training and sparring.  Email Robert at

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