BIOGRAPHY

Robert with Clutch Shaddow

MARKETER–ENTERTAINER–SPEAKER–CONSULTANT–ENEMY OF THE ORDINARY

In 2020 Boudwin joined Spear Minerals as the CMO & SVP of Sales (a sister company to the production side of the business JBL Energy Partners) which is committed to diversifying retirement planning & creating/preserving generational wealth. He is proud to call himself not only an executive at Spear Minerals, but also a client having been first to purchase property for himself and 4 children.

For over two decades Robert Boudwin was better known as Houston Rockets mascot “Clutch the Bear,” which was a character he created in 1995. He went into college a double major in Accounting & Management & came out early drafted into the NBA wearing fur. He managed the rebranding of the University of Delaware at the highest levels as a 19 year old. In 2007 Robert was honor by the University of Delaware by receiving the Presidential Citation for Outstanding Achievement. In addition to performing at over 1.5K games and 6K shows for the Rockets across the world in 12 countries (10K+ hrs performing in costume) he served as a content creator in the engagement economy helping to build the Rockets brand through in-game experience, event planning & management, grass roots marketing initiatives, community investment projects, creating an on-line presence & social media strategies widely being recognized as the creative driving force behind the entire Rockets In-Game Experience for over two decades.

In the front office outside of brand managing, he crafted, delivered & compelled employees to participate in the 401K Program saying, “Who doesn’t want to give themselves a 3% raise each year?” (infamously burning a $20 bill to demonstrate the waste to the common man and still worries the FED’s will get him for that). As a brand manager for the Rockets he created & built the country’s most successful and profitable mascot program and frequently utilized interactive team asset and personality. After creating programs, sponsorships & shows he marketed and sold the experiences to the public creating the highest mascot revenue in the country by double second place and quadruple the average program. As a pioneer in the on-line and then social media space, Robert grew Clutch’s Facebook following to 146K+ followers which was also double second place and 20x that of the average mascot

following. Some of his video topped 100 Million view world-wide helping to grow not only the Rockets Brand, but the entire NBA brand as well bring Robert to China to perform 10 sperate times as well as 11 other countries.

He authored 7 children’s books & was producer of popular school shows reaching over 1.25 million elementary students at over 2,100 shows as well as being a published author for Chicken Soup for the Soul: Inside Basketball. Robert was proud to represent his team, league & country by producing & directing an Armed Forces Entertainment Tour at 6 military bases in Bosnia, Kosovo &
England. Boudwin was a 2006 inductee into the Mascot Hall of Fame in his first year of eligibility, 2 time NBA Mascot of the Year & a Houston Chronicle Hometown Hero in 2014. In the summer of 2016 Robert opened his own Consulting & Public Speaking Practice with the XFL, University of Houston, Sam Houston Race Park & Nekter Juice being just some of his higher profile repetitive clients.

After rebranding the UH’s Football & Men’s Basketball Game Experience for 2 years in January of, 2020 Robert Hosted & Starred along-side Comedian Kevin Hart in Kevin’s show “What The Fit” Season 3 & continued to be a key player in the launch & operations of the XFL 2.0 until the pandemic. Creating “Sticky Marketing” Content in the Engagement Economy, Providing Exceptional & Remarkable Customer Service thus turning your customer base into your volunteer sales force, Servant Leadership & Perseverance Through Adversity taking an $8/hr job to a $250K+ career are some of his most popular talks and some of his most notable clients who have hired him to speak include: MENSA World Gathering 2021, Amazon’s Executive Group for the National Final Mile Delivery Virtually 2020, National Society of Leadership & Success 2019, TEDx Talk 2017, NCAA 2016, United Way Houston 2006- 2016, Sam Houston Race Park 2017, Harris County Houston Sports Authority 2018-2020. He writes and co-produces the annual Houston Sports Awards televised live on ABC.

Philanthropically he is best known for his work with organ donation awareness having run the Houston 1⁄2 Marathon twice in the full Clutch mascot costume promoting the cause that saved his father’s life & has served on the Corporate Board of Directors for Life Gift since 2014. He also served on 3 separate committees & councils at the United Way having served as the UW Young Leaders Charis from 2010-2013. He is a member of Leadership Houston Class 36 graduating in 6/18. Visit him on-line at robertboudwin.com. He resides in Spring, TX with his children, 2 sets of twins because God cursed…HE MEANS BLESSED HIM & when not spending time with them he loves to chronicle his single parenting style & Dad experiences with his radicaldadding.com blog!

MASCOT BUSINESS PERFORMANCE METRICS

-Performed in NBA, MLS, NFL, MLB, NHL & MILB stadiums & arena in almost every state and 12 countries around the world with over 1,500 games performed, 2,100 school shows & 4,000 appearances

-HIGHEST 3rd party yearly appearance revenue as Pro Mascot Performer & Brand Manager (4 times average mascot in nation)

-146K Facebook Followers (20x average mascot-INTERESTING CONTENT, 5 DAILY POSTS, STRATEGIC TIMING OF POSTS)

-Has coached, trained & consulted for over 500 mascots during his 30 year sports entertainment career for performers at every level from 8 years old to folks in their 60’s for organizations from sport to corporations as well as theme parks to non-profits

HIGHLIGHTED AWARDS/DISTINCTIONS 

  • 2021 – MENSA World Gathering Key Note Speaker
  • 2020 – Hosted & Starred w/ Comedian Kevin Hart in his show “What The Fit” S3 as Robert’s self-created mascot Newton & himself
  • 2019 – National Society of Leadership & Success Key Note Speaker
  • 2017 – TEDx Headline Speaker & 2018 – Leadership Houston Class 36 Graduate
  • 2006-2016 – United Way Houston Leadership Speaker at 50+ events & companies
  • 2013 – Donate Life Texas Champion, 2014 – Nora’s Home Hero, 2014 – Houston Chronicle Hometown Hero
  • 2007 – University of Delaware Presidential Citation for Outstanding Achievement
  • 2006 inductee into Mascot Hall of Fame in 1st Year of Eligibility
  • 2 time NBA Mascot of the Year, 3 time NBA Mascot Leadership Award, 3 time Idea Conference Mascot Video of Year
  • Author 7 children’s books w/ ½+ Million in circulation & Published Chicken Soup For The Soul Author
  • Ran Houston ½ Marathon as Clutch in Full Costume 3 times for Organ Donation Registration Awareness
  • Armed Forces Entertainment Show Tour Producer & Entertainer in Bosnia, Kosovo & England

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SOME OF HIS CREATIONS…

BOUDWIN'S 2018

The viral video below is of Robert’s 1st set of twins Jack & Luke battling it out Superman vs Batman style in front of 18,000 fans on the night of the movie premier showcasing their 4 years of Tae Kwon Do training and sparring.  Email Robert at robert@robertboudwin.com.

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